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Absorbent, Ink. Announces Second Annual Bracket Challenge for Charity


Lawrence, KS, March 11, 2008 - Employees of Absorbent, Ink., a Lawrence-based promotional products company, are raising money for charity with this year's NCAA basketball tournament. Employees will donate a minimum of $5 to fill out an NCAA tournament bracket and designate a local charity to receive the winnings. Absorbent, Ink. will match the amount raised to donate to the winning charity. Last year the winning charity was Health Care Access Clinic.

"Last year the bracket challenge was a big hit. We were able to have some fun and give a donation to a community gen, the Health Care Access Clinic,” said Lee Eldridge, President of Absorbent, Ink. “Our staff is really excited about this challenge. Most of them will probably end up filling out two brackets, one with the Jayhawks going all the way, of course.” Eldridge encourages other local businesses to get involved. “There are some great charities and non-profits in Lawrence. It would be nice to see other businesses raise money through March Madness™ as well.”

For a list of local charities and non-profits, visit the University of Kansas' Center for Community Outreach: http://www2.ku.edu/cgiwrap/cco/programs.php


About Absorbent, Ink.
Founded in 2000, Absorbent, Ink. specializes in promotional products and corporate gifts for a wide array of clients ranging from Fortune 500 companies to academic institutions. Initially a staff of five, Absorbent, Ink. has grown to a staff of more than 40 without sacrificing integrity and personal commitment. With the reputation as the best in the industry, it is recognized for excellent client service, a broad collection of promotional products, and providing companies significant, measurable results in brand promoting. In the fall of 2007 it was recognized as one of America’s fastest-growing companies by Inc. magazine. Absorbent, Ink. is headquartered in Lawrence, Kansas. For more information, visit www.absorbentprinting.com.


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For more information, please contact:
Lee Eldridge
Public Relations
pr.marketing@AbsorbentPrinting.com
866-618-3471


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