Absorbent, Ink.-Promotional Products and Marketing Blog » 2008

Stand Up To Cancer

Wednesday, May 28th, 2008

Yesterday it was announced that news anchors Brian Williams, Katie Couric, and Charles Gibson of NBC, CBS, and ABC, will sit on one set for a prime-time telecast called “Stand up 2 Cancer.” The special will air September 5, 2008 at 8pm et. www.standup2cancer.org

“Katie, Charlie and Brian will report on potentially life-saving research, speaking with both patients and scientists. We hope to entertain you, educate you, move and inspire you,” said movie and television producer Laura Ziskin, who will produce the special.

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You can donate to the organization here: http://www.standup2cancer.org/donate

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Awareness bracelets are another great way to join in the fight against cancer and raise awareness.

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Promos you can “benefit” from

Tuesday, May 20th, 2008

Summer is a fantastic time to host outdoor events and benefits to raise money for your non-profit agency. Businesses will jump at the chance to help sponsor your good cause by providing imprinted products, sharing both your logo and theirs. To reach as many people as possible, host an outdoor benefit concert and invite the entire community. Sponsors can provide several food and beverage stands complete with imprinted plastic cups, paper plates, and napkins. Invite the attendees to donate by providing donation bowls at each stand. Or allow people to donate for a glow-in-the-dark awareness bracelet.

A silent auction is also a good way to raise awareness for a good cause. Businesses can support the cause by donating their own services and products for the auction. By hosting the event at a local park or fairgrounds, you can avoid renting a building and keep costs low while still having enough space for the public. To increase exposure and so no one goes home empty-handed, have everyone pick up an event T-shirt on their way out with the T-shirt sporting all the sponsors involved.

To appease your lucrative donors, host an invitation-only formal dinner at a local banquet hall. Invite current donors as well as prospective ones. This is a good way to have an intimate dinner to thank your donors, yet serves as an informational gathering for future donors in order to gain some much-needed support for the cause. Provide imprinted champagne glasses and coasters for your guests. Businesses can help sponsor this event by providing rewarding gift bags for all those in attendance. Imprint the bag with your logo and all of the sponsors of the event. The bag can include gift certificates from the sponsors, along with items such as imprinted picture frames and coffee tumblers. Also include key chains and bumper stickers with the message “I Help Support [Enter Cause Here].” This gesture will ensure more exposure for your cause and for your sponsors, generating more support in the future.

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Summer Employee Events

Tuesday, May 20th, 2008

Summer speaks of many things but nothing brings more people together than a couple games of softball and a barbeque. Take advantage of the summertime by forming your own softball teams and having a company-wide tournament to make your employees more team oriented. As a nice gesture and a thank you to your employees, bring people together by inviting family and friends to a company barbeque. Give away corporate gifts at these and other summer employee events. In return you will find loyalty coming out of your ears.

Nothing comes in more useful in the summer time than a Beach Front Folding Chair. Usually, these are needed at outdoor sporting events, such as a community softball tournament, so think of all the great exposure your company is getting when your logo is printed in big letters on the back of a displayed chair. Give one to your employees’ spouse for double the exposure!

Why not setup up a large raffle for all attendees to enter, and give away Barbeque Sets, Picnic Sets, and Golf Bags. Pour beverages into logo-clad Plastic Stadium Cups for everyone to take as a party favor, just so no one goes home empty handed. Feeling generous? Send everyone home with their own Tumbler Sets, sure to last longer than plastic and far more memorable.

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