RelearnToDrive.com BMW Unveils New Ad Campaign

July 10th, 2007 by jacinta


BMW wants to know “Who taught you to drive?” because they are on a mission to teach you to drive the right way. Using a campaign to raise awareness of their 134-acre BMW Performance Driving School in South Carolina, BMW will be hitting the print and online pavement. They have launched a microsite called RelearnToDrive.com and have unleashed several viral videos featuring offbeat characters on YouTube and Google Video. Here’s a video of your mom teaching you to drive: BMW Commercial

So, drop a comment below and let us know! Who taught you to drive??

One Response to “RelearnToDrive.com BMW Unveils New Ad Campaign”

  1. James Says:

    Nice ad, not the “Ultimate Driving Machine” ad but still good.
    James´s last blog ..Cheap Car Insurance My ComLuv Profile

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